Nominees revealed: We’re ready to pick up the Gongs at Mob-Ex 2019 Awards

Chris Baldwin

Aug 8, 2019

Chris Baldwin

Aug 8, 2019

Awards and accolades often serve as reminders and acknowledgment of our hard work, they are a recollection of all the sleepless nights, long discussions and tireless team effort put into creating world-class products that help hundreds of top global brands drive growth across all channels. Thanks to our relentless drive, kick-ass team and customers we have made it on the shortlist for 3 categories in the Mob-Ex 2019 awards. 

Mob-Ex awards is one of the biggest, most anticipated and most prestigious events in the APAC Region as performance meets glory and the region’s top mobile marketers are awarded for their outstanding efforts following a highly competitive and thorough evaluation. Over 200 companies across Southeast Asia, South Asia, and ANZ are Carefully judged by over 20 senior experts from the world’s top brands such as Prudential, AIA, Standard Chartered, Intercontinental Hotels, HSBC, Microsoft to determine the winners. 

Given the scale and the level of competition of the awards we’re proud to announce that Insider and our partners in APAC, Citilink and Zilingo have been shortlisted as finalists for the upcoming Mobile Excellence Awards 2019 (Mob-Ex Awards) in three categories: Best App-eCommerce, Best Location-based Marketing, and Best eCommerce Solution.

Patrick Steinbrenner, Insider’s Managing Director, APAC says, “We feel honored to have been named as a finalist amongst the region’s top brands and are really delighted that our collaboration with our partners is being recognized by the community. I hope our achievements in this region will inspire more retailers and marketers out there to take the leap to invest in the power of technology as we have arrived at a time where anyone can easily get started with automated omnichannel marketing powered by Artificial Intelligence (AI) and Machine Learning”.

He also adds, “Insider will continue pushing the boundaries of technology – we heavily invest in AI and Machine Learning as well as new channels that are now available to marketers such as WhatsApp Business and Facebook Messenger. In fact, our stellar product team is constantly exploring gaps and unknown spaces to innovate new marketing technologies for our partners and we continuously work closely with them to make sure they get the most out of whatever the future holds for us.”

The winners will be announced at the Mob-Ex Awards Gala Dinner held in Shangri-La Hotel, Singapore on 30 August 2019.


Chris is an award-winning marketing leader with more than 12 years experience in the marketing and customer experience space. As VP of Marketing, Brand and Communications, Chris is responsible for Insider's brand strategy, and overseeing the global marketing team. Fun fact: Chris recently attended a clay-making workshop to make his own coffee cup…let's just say that he shouldn't give up the day job just yet.