Beauty & Cosmetics
Maximize revenue and customer loyalty
Memorable personalized experiences drive conversions and boost customer lifetime value. Turn casual browsers into loyal customers with compelling cross-channel customer journeys across your digital channels.
1000+ retailers including the world’s leading beauty brands rely on Insider
Yves Rocher achieved 7X ROI across their digital channels
Discover the 6 strategies that helped Yves Rocher achieve an 18% increase in conversion rate, and a 39% increase in ROAS.
Discover the 6 strategies that helped Yves Rocher achieve an 18% increase in conversion rate, and a 39% increase in ROAS.
“Insider’s platform is complete with all the tools you need to harness all your user data. Their AI-powered segmentation capabilities makes it possible to engage each user with ultra-relevant recommendations.”
Increase product discoverability and minimize mobile bounce rate with InStory
Attention spans are short. With InStory, you can capture your visitors’ imagination. Customize each full-screen story based on a visitor’s purchase history, real-time behavior, and predicted actions to reduce mobile bounce rates and help users find what they’re looking for.
Maximize LTV by driving relevant second category purchases
Enticing customers to consider additional product categories, outside their usual hero product, can be tricky. Create custom segments to target your customers with compelling offers to tempt them to try something new. Gamified templates like scratch coupons and wheel of fortune will surprise and delight visitors, turning casual customers into brand loyalists.
Boost lifetime value with timely replenishment reminders
With so many retailers vying for your customers' attention, how do you ensure that when the time comes, they re-buy from you? Send your customers replenishment reminders on and off-site to drive them back to your site, right before their favorite product is likely to run out.
Raise AOV with AI-powered recommendations
Not every shopper has the time or attention span to scroll through endless category pages to find the items that they’ll love.
Help them navigate faster and boost average order value with AI-powered smart recommendations. Easy to implement algorithms include trending products, recently viewed items, location-based bestsellers, purchased together and more.
Reactivate silent customers to increase CLV and tackle churn
All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months. It’s time to mix up your strategy.
Insider’s machine learning recognizes the distinct behavioral patterns of your customers to detect when a customer is likely to churn – before it’s too late. Keep the conversation going by identifying the right channel and message for each customer who is in danger of churning to inspire loyalty and keep customers engaged.
Deliver Revelant Messages via a Customer’s Preferred Channel at Scale
With Architect, Insider’s cross-channel journey orchestrator, you can make every customer interaction matter dependent on: what are they interested in? What do they click? What have they purchased, and when? Which is the best engagement channel?
Create powerful, personalized cross-channel experiences that deliver relevant messages via a customer’s preferred channel like never before.
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