The Omnichannel Marketing Software You’ve Been Waiting For

Effortlessly connect and communicate across any channel

Delivering a seamless customer experience is easy when you have the right omnichannel marketing software to support you. Discover how Insider can help you engage and delight your customers wherever they are—all from one centralized customer journey platform.

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Trusted by 1,200+ brands worldwide

Omnichannel marketing software for brands
who know their customers deserve the best

Your customers expect a connected, cohesive, and relevant experience across email, WhatsApp, website, social media, landing pages, and more. So the pressure’s on for your omnichannel marketing strategy to deliver the good stuff—consistently and at scale.

Insider connects data from all your different channels to create a single view of the customer. By predicting future behavior with AI, we enable you to deliver personalized experiences—all from a single platform with the fastest time to value.

We’d love to show you why thousands of marketers from high-growth startups to enterprise brands choose Insider to power their customer experience.


Say hello to connected customer data

Build a 360-degree view of your customer on a single platform

An effective omnichannel marketing strategy is impossible if your customer data is all over the place. Insider breaks down siloes by unifying both online and offline data from your website, app, email, CRM, POS, Contact Center, and more to provide a single customer view on one platform. Power to you, omnichannel marketer.

Say hello to connected customer data​

Build a 360-degree view of your customer on a single platform​

Success story

MAC Cosmetics achieves 17X ROI using Insider’s cross-channel journey orchestration and gamification

Insider's AI-powered Smart Recommender

Success story

MAC Cosmetics achieves 17X ROI using Insider’s cross-channel journey orchestration and gamification

By implementing gamification templates and personalized product recommendations using Insider’s AI-powered Smart Recommender, MAC Cosmetics has seen incredible results.

Read the story

Meaningful messaging across all channels

Deliver tailored experiences
across their favorite channels

From SMS to email to WhatsApp and every channel in between, you have plenty of opportunities to connect with your customers. By consolidating customer data from every touchpoint, you’re able to deliver cross-channel recommendations and craft end-to-end buying experiences across all their favorite channels. ​

Deliver personalization at scale

Create omnichannel journeys as unique as your customers

Built by marketers for marketers, Insider’s omnichannel marketing software makes it easy to automate and personalize at scale with customer journey orchestration powered by dynamic and predictive segmentation.

Insider empowers you to create highly-enriched customer profiles so you can serve personalized content and cross-channel product recommendations based on behavior, predicted likelihood to purchase, customer lifecycle stage, lifetime value, past purchase behavior, and much more.

Deliver personalization at scale​

Create omnichannel journeys as unique as your customers

Enjoy the fastest time to value (TTV)

Get stuck straight in

G2 Testimonial for Insider

Enjoy the fastest time to value (TTV)

Get stuck straight in

We know how important it is to see immediate value and ROI from your tech stack, which means you need to get up and running quickly. Insider offers 3X faster time to value compared to other industry players based on our G2 scoring. Gain immediate access to our drag-and-drop editor plus an entire library of pre-built gamified templates, so you can build complex, customized, and AI-driven campaigns in just a few clicks.

Onsite experiences that turn heads

Want the secret to grabbing visitors' attention on your website? The answer is simple: extraordinary experiences made just for them. Make your website a joy to discover with AI-driven and individualized cross-channel campaign management across your website.

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In-app experiences they’ll love

Get to know your app users inside-out. Create individualized in-app experiences with a powerful suite of mobile marketing tools, including WhatsApp and SMS. From onboarding to retention, see an immediate uptick in engagement with app push and in-app messages.

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Gain x3 more conversions with web push

Individually tailored web push notifications let you reach your customers even when they’re offsite. Encourage both known and anonymous users back to your site by grabbing their attention offsite with exclusive offers, special birthday deals, or updates on new stock. Get users to opt-in with a single click—no email required. 

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Bring web-like experiences to email

With so many emails blasted out each day, how can your brand stand out in the inbox? AI to the rescue! Recommend the products your customer loves, binge-worthy content, and must-attend events at speed and scale with Insider's email marketing software. Enrich your email experience with web-like interactions and cohesive design blocks, powered by AMP.

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End-to-end buying experiences on WhatsApp

The average customer is active on six or more channels—and you need to be where they are! Engage millions of active users on WhatsApp with one-to-one messages, tailored specifically to them.

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Build one-to-one connections through SMS

Use SMS to engage offline customers on one of their favorite messaging channels. Keep them up to date on sales, limited-time offers, transactional notifications, and not-to-be-missed events. Encourage cart abandoners to return by reminding them of the items they’ve left behind.

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Insider is the #1 Leader in The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021

Insider recognized as a Leader in The Forrester Wave™:Cross-Channel Campaign Management (Independent Platforms) Q3, 2021

Insider is the #1 Leader in The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021

Insider has the highest possible ratings, 5.0/5.0 in 16 criteria including personalization, platform architecture, innovation roadmap, integrations, predictive analytics & machine learning — and the highest score in the campaign orchestration criterion.

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Discover the power of Insider's omnichannel marketing software

Try Insider for yourself

Insider’s Customer Data Platform makes it easy to collect millions of data points. But sometimes marketers struggle with knowing how to activate this data to drive results across channels.

Use our interactive tool to select the data sources you want to consolidate, and get recommendations on high-performing activation use cases you can put into action straight away.

Our Insider experience has been very positive. We use their Mobile & Web Suite along with Web Push, InStory, email, and Architect. We have used gamification templates such as “wheel of fortune” or “Swipe” to significantly improve our lead generation strategies and increase user engagement. In only 4 months we have seen an 8.6x ROI and a 9.6% CR uplift with Insider

Product Owner

Omnichannel made possible by channeling Insider power. With Insider’s tools, we were able to create a near frictionless user journey on our website for every customer. The omnichannel experiences that we were able to provide were truly remarkable, evidenced by the increased sales and the CSAT scores that were really high throughout the campaign.

Digital Marketing Specialist
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What could you do with Insider?

One platform for individualized, cross-channel customer experiences

Insider connects data across channels, predicts future behavior with AI,

and individualizes experiences from a single platform with the fastest time to value.

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