Bring data, personalization, and cross-channel experiences together

We empower marketing and CX teams worldwide to unify data and leverage AI to deliver seamless cross-channel experiences—all from a single platform. Discover why global enterprise brands and one-third of Fortune 500 companies use Insider to engage with customers across Web, App, Email, SMS, WhatsApp, and more.

Here’s an overview of the features and functionality that make Insider the #1 choice for marketers worldwide.

Build 360-degree customer profiles and audience segments with real-time data from 100+ sources

Connect data from your zero, first, and third-party data sources to build individual customer profiles with affinities, past behavior, engagement across channels, and more. Build segments with ease by using more than 100+ attributes, traits, behaviors, predictions, and more, then activate in real-time across 12+ channels.

Integration hub

Break down silos and unlock the potential of your tech stack by integrating data from 100+ data sources. Onboard new data sources in a few clicks.

Insider is a leader in G2 Customer Data Platforms

Everything you need to build truly personalized customer experiences

Everything you need to build truly personalized customer experiences

Insider allows you to leverage each customer’s predicted intent, preferences, affinity, lifecycle stage, past behavior, and more to deliver personalized experiences that truly resonate. Browse our library of 100+ conversion-certified, marketer-approved templates, stories, recommendations, and search experiences to help speed up time to value.

Insider is a leader in Gartner 2023 Magic Quadrant for Personalization Engines

Marketing made manageable with Sirius AI™

Insider’s Sirius AI™ is the world’s first end-to-end Generative CX solution for delivering relevant, personalized experiences on autopilot. This patent-pending technology helps brands hit productivity and profitability goals—50X faster. From discovering segments, building journeys on autopilot, generating messages for campaigns, identifying the next best product and channel, finding the perfect time to send a message—Sirius AI™ does it all.

Activate customer data across 12+ channels

Reach customers wherever they are with the most extensive set of digital channels on the market. From app to WhatsApp to email to web, you won’t find this level of native channel support with any other vendor. No more scrambling around trying to unify your CDP, email service provider, and personalization engine—Insider does it all for you with 100s of integrations and APIs.

Reach customers wherever they are with the most extensive set of digital channels on the market. From app to WhatsApp to email to web, you won’t find this level of native channel support with any other vendor. No more scrambling around trying to unify your CDP, email service provider, and personalization engine—Insider does it all for you with 100s of integrations and APIs.

Insider named leader in IDC Omnichannel Marketing Software for B2C Enterprise

A single canvas for omnichannel journeys. Infinite experiences.

 

Real-time insights to drive and optimize marketing ROI

Analyze every interaction, purchase, campaign, channel, and journey to drive more growth and maximize marketing ROI. Zoom in and out of over 50 different views to gain valuable and actionable insights on customers, products, funnels, journey performance, and more.

How Allianz used Insider’s AI-powered segmentation to deliver ROI in days

“The analytics dashboards provided by Insider are remarkably user-friendly. They enable us to effortlessly analyze the performance of our campaigns, empowering us with actionable insights to refine our strategies. Overall, Insider has been a game-changer for our marketing endeavors, driving our growth and helping us achieve our goals.

Digital Marketing Manager
Leading US retail brand

Built for enterprise-scale, supported by localized customer service

Our AI and machine learning engine makes millions of predictions every minute and delivers billions of experiences daily. With Insider, you can experience the best of both worlds: global expertise paired with local excellence. Our local customer success and account management teams are a customer favorite—that’s why we’re rated 100/100 for user satisfaction on G2.

1 Billion +

user profiles

40 Billion

push notifications sent per month

1.6 Billion

emails sent per month

Our AI and machine learning engine makes millions of predictions every minute and delivers billions of experiences daily. With Insider, you can experience the best of both worlds: global expertise paired with local excellence. Our local customer success and account management teams are a customer favorite—that’s why we’re rated 100/100 for user satisfaction on G2.

What could you achieve with Insider?

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