Join us to discover how MAC Cosmetics achieves 123.5% uplift in conversions through onsite optimization

6 Years of Digital Empowerment in a Glance!

Wednesday, November 22 | 2 PM Singapore | 5 PM Sydney

6 Years of Digital Empowerment In a Glance!

Wednesday, November 22 | 2 PM Singapore | 5 PM Sydney

Ever since 2017 Insider is powering MAC Cosmetics to enhance & personalize website experiences resulting in product discovery optimization & conversion rate increase:

In this exclusive workshop with MAC Cosmetics and Insider — we dive into the tactics that MAC Cosmetics used to:

  • Increase Average Order Value 
  • Decrease Cart Abandonment Rate 
  • Improve Product Discovery
  • Improve Replenishment Rate

Join us in this exclusive chat with Emily Maddox (Personal Care & Cosmetics – Global Digital Growth Director) for an inside view on MAC Cosmetics’ secret sauce for customer experiences.

Insider X MAC Cosmetics

MAC Cosmetics achieves 123.5% uplift in conversions through onsite optimization

MAC was impressed with the easy-to-use templates, such as coupons and countdown timers, and saw firsthand the ROI from these campaigns on a monthly basis.

Read the success story

Insider For Beauty & Cosmetics Leaders

The ultimate digital growth guide for beauty marketers

14 proven strategies for addressing challenges and KPIs of beauty marketers, including gaining customer attention, guiding potential buyers through product discovery, garnering trust, driving sales, and building sustainable loyalty.

Read more!

Meet The Speaker

Personal Care & Cosmetics- Global Digital Growth Director 

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Insider connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform with the fastest time to value.

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