Amplitude is a digital analytics platform that gives self-service visibility into the entire customer journey.
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Amplitude enables product teams to capture every single interaction and convert it into meaningful analytics. With Amplitude and Insider together, you can sharpen your segmentation strategy. With this integration, you get 2-way data exchange where you can sync Amplitude cohorts into Insider and also send back Insider events to Amplitude.
Easily sync cohorts from Amplitude to enable deeper and richer segmentation in Insider. Combine Amplitude’s behavioral cohorts with Insider’s AI segments to deliver tailored messages and promotions across channels.
Leverage Insider as a data source in Amplitude by sending events including channel and journey interactions. For example, send data when a customer opens an email, enters or exits a journey or clicks on an SMS.
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