Mixpanel is a product analytics software that gives visibility into user engagement with event-based tracking.
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Mixpanel helps you understand how users engage with your digital product through deep analysis of user behavior. With the two-way exchange between Insider and Mixpanel together, you get to unlock the opportunity to activate your cohorts in Mixpanel and deepen the level of analysis there.
Easily sync cohorts from Mixpanel to enable deeper and richer segmentation in Insider. Combine Mixpanel's analytical and behavioral cohorts with Insider’s AI segments to deliver tailored messages and promotions across channels.
Leverage Insider as a data source in Mixpanel by sharing event data for in-app and push channels, like sending data when a customer clicks on a push notification. This helps you analyze your user data better on Mixpanel.
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