Five strategies to boost ARPU, engagement and customer loyalty

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According to Ernst & Young, 82% of telco companies view CX as their #1 strategic priority. Your customers expect seamless interactions, personalized experiences, and relevant content at every stage of the customer journey.

Today, we work with other Telekom companies around the globe, that’s why we thought you’d appreciate our digital growth consultants compiling five strategies to help you optimize your digital experience to improve lead generation (without increasing costs), conversions, retention and ARPU.

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including several of the leading telco brands:


Learn how to:

Enhance product discovery to combat mobile bounce rates
Guide unknown visitors to paying customers with gamified templates
Increase ARPU with tailored messaging aligned to your business goals
Create a personalized web experience to increase customer acquisition
Deliver relevant messages via a customer’s preferred channel at scale

Gamify your CX to supercharge engagement and conversion rates

Create an engaging and rewarding experience that encourages visitors to share their data with you. Guide unknown visitors to paying customers with gamified made-to-convert templates, at every stage of the customer journey.

The best part? You don’t need an IT department to build these experiences. Put your visitors in control of their journeys and transform the traditional experience with an extraordinary twist.

Increase your average
revenue per user

Identify and react to customer needs in real-time. Deliver individually tailored messages and offers aligned with your business goals to increase ARPU. Insider’s seamless third-party integrations stitch together CRM and outbound data so that you can keep track of each user’s data limits.

Send personalized messages to users when they cross a pre-set threshold and get them to upgrade their plans.

Shortcut the decision making process with social proof

Building purchase confidence and eliminating the need to shop around remain two of the biggest challenges for telco commercial leaders.

Create urgency and give customers the assurance they need to make a purchase in the shortest possible time, by highlighting popular tariffs.

Enhance product discovery
across mobile

Attention spans are short – especially on mobile. Increase product discoverability with social-style navigation to combat bounce rates and low engagement.

With InStory, each thumbnail can be personalized to a users’ interests, real-time and predicted behavior. The full-screen immersive experience helps users find what they’re looking for with minimal effort and clicks.

Not a designer? No problem. With our drag-and-drop editor you can even add flourishes like stickers and countdown timers to boost engagement and conversions.

Deliver Revelant Messages via a Customer’s Preferred Channel at Scale

With Architect, Insider’s cross-channel journey orchestrator, you can make every customer interaction matter dependent on: what are they interested in? What do they click? What have they purchased, and when? Which is the best engagement channel?

Create powerful, personalized cross-channel experiences that deliver relevant messages via a customer’s preferred channel like never before.

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