6 strategies to drive revenue & growth across digital channels for

Hi, we are Insider. 

We are here to help Matalan drive more revenue, growth and loyalty by delivering compelling, connected and personalized customer experiences across all your digital properties.

Here are 5 customized and highly-effective approaches to help you accelerate your online business.

Learn how to:

Enhance product discovery on mobile with snackable stories

Boost engagement and with made-to-convert gamified templates

Reactivate silent customers to increase CLV and tackle churn

Create a personalized shopping experience for every customer

Deliver relevant messages via a customer’s preferred channel at scale

Enhance product discovery with snackable stories

Attention spans are short. With InStory, you can capture your visitors’ imagination. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to reduce mobile bounce rates and help users find what they’re looking for.

Not a designer? No problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.

Convert anonymous visitors into known customers with gamification

Turn unknown visitors into known customers with gamified made-to-convert templates. Create an engaging and rewarding experience that encourages visitors to share their information with you. Lead customers seamlessly from their first purchase to long-term loyalty.

The best part? You don’t need an IT department to build these experiences. Transform the traditional experience with an extraordinary twist.

Reactivate silent customers to increase CLV and tackle churn

All the signs are there. They’ve stopped coming to site, they’re not opening your emails, they haven’t made a purchase in months. It’s time to mix up your strategy.

Insider’s machine learning recognizes the distinct behavioral patterns of your customers to detect when a customer is likely to churn – before it’s too late.

Keep the conversation going by identifying the right channel and message for each customer who is in danger of churning to inspire loyalty and keep customers engaged.


Create a personalized shopping experience for every customer

Displaying generic content on your website is a missed opportunity to drive higher engagement and conversion rates.

With Insider’s deep personalization capabilities, you can beat “banner blindness” on your website.

Provide returning or known visitors with hyper-relevant content and products based on their purchasing history, browsing habits, interests – or predicted behavior.

Increase customer loyalty and lifetime value through
cross-channel journey orchestration

Remove the guesswork and hassle of piecing together incomplete data from disconnected systems and dashboards. Instead, create a CX which is seamless, and adapted to each customers’ behavior – What did they click? Buy? What’s the best channel to engage them?

All this and more is available with Insider’s powerful and user-friendly journey orchestrator. With Architect, delivering relevant messages and products on customers’ preferred channels has never been easier… or more effective.

Trusted by 1000+ businesses, including:

 Marks & Spencer increases cart recovery rate to 15.1%

IKEA gets more than 3,000 4-star reviews with in-app overlays

 Adidas achieves 35.31% CVR increase for returning users

Ready to learn more?

If you would like to discuss how any of these strategies would bring value to the Matalan customer experience, don’t hesitate to get in touch. 

Nina Ridge

Digital Growth Consultant


+44 7845 748881

Nina Ridge

Digital Growth Consultant


+44 7845 748881

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