The digital marketing era: eCommerce answers the call

The past few months have seen a number of important changes in the world of eCommerce marketing. All within just a few months, countries and businesses have scrambled to put drastic measures in place to adapt to the current economic shift particularly on sustaining customer engagement. Obvious evidence points to a significant shift, as customers halt their shopping habits in stores, instead – online.

In China, online shopping has increased by 15% from previous month of February. US consumer has followed suit to this pattern. With businesses fortifying their web presence and, in some cases, building and improving their online businesses. How are you taking action to improve and sustain your online presence and customer engagement?

Watch this exclusive talk with Hong Kong’s leading eCommerce business leaders:

Frankie Ng, Hong Kong lead for @Shopify a global commerce company providing trusted tools to start, grow, market, and manage a retail business of any size.

Candace Cheung, Director, Business Development and Innovation Strategy @Prestashop one of the world’s most popular e-commerce platforms, and most successful open-source projects.

Watch to be inspired on the discussions in sustaining online engagement, what measures are we taking to adapt to the changes we are facing and insights from market leaders and more:

👀 Understanding users’ online shift and turning to eCommerce

📱How businesses are taking measures to change

⚡Tip and Tricks from market leaders

💬 Insights on optimizing desktop & mobile web traffic

Meet Speakers

Frankie Ng

Hong Kong Lead


Candace Cheung

Director, Business Development and Innovation Strategy


Giovanni Musillo

Commercial Director