Insider and Premedia Partner to Deliver Next-Level Customer Engagement Solutions

MUNICH, GERMANY (September 23, 2025) — Insider, the #1 AI-native omnichannel experience and customer engagement platform, today announced its strategic partnership with Premedia, a premier marketing technology and consulting firm in the DACH region. This collaboration combines Insider’s cutting-edge personalization and omnichannel capabilities with Premedia’s expertise in driving digital transformation for businesses, empowering brands to deliver hyper-personalized, data-driven customer experiences.

About Premedia
Premedia digitises marketing processes and automates content production. As a technology-driven experience powerhouse, the company designs tailored, hyper-personalised customer experiences that seamlessly connect physical and digital touchpoints. By combining deep industry expertise with the intelligent integration of processes and departments, Premedia enables customised cross-channel journeys that inspire lasting engagement and deliver measurable impact. With 130 employees across five locations, the company focuses on the German-speaking market. For more than 40 years, Premedia’s mission has been clear: Marketing can be simple.

“With Insider, we’ve found the ideal technology partner to help our clients drive lasting engagement and boost conversions across their entire customer journey”, said Wolfgang Erlebach, CEO, Premedia GmbH.

About Insider
Insider empowers marketers to orchestrate seamless, personalized experiences across web, app, email, SMS, and more. Recognized globally for its AI-driven capabilities, Insider enables brands to increase customer lifetime value, improve retention, and optimize marketing efficiency. By joining forces with Premedia, Insider strengthens its footprint in the DACH region and accelerates the adoption of next-generation customer engagement solutions among European brands.

“Partnering with Premedia allows us to bring Insider’s platform to more businesses in the DACH region, helping them harness data and AI to create highly personalized experiences at every touchpoint,” said Moritz Wolff, Regional Manager DACH & LATAM at Insider. “Together, we can help brands convert insights into action and transform customer engagement into a growth engine.”