Census and Insider
Census is a Data Activation platform built on the data warehouse, enabling marketing and data teams to activate their customer data. With Census and Insider together, brands can trigger personalized campaigns with their warehouse data on 12+ channels.
Use Cases
Sync warehouse data to Insider
Connect your data warehouse to Insider via Reverse ETL technology. Leverage the user-friendly sync setup and activate your entire cloud data warehouse, without SQL.
Activate warehouse data with personalization
Engage users by triggering tailored campaigns from your data warehouse on 12+ channels with the most granular and accurate personalization possible based on customers' unique characteristics and past interactions.