Insider recognized as a Leader in The Forrester Wave™: Experience Optimization Platforms, Q4 2024
The results are in! We’re proud to be named a Leader, with the top scores possible (5 out of 5) in Product Vision and 16 other criteria, including Generative AI & AI for Personalization and Recommendations, Audiences and Segmentation, Analytics, and more.
Talk to us to know why one-third of the Fortune 500 brands choose Insider to drive their omnichannel experience and customer engagement.
The results are in! We’re proud to be named a Leader, with the top scores possible (5 out of 5) in Product Vision and 16 other criteria, including Generative AI & AI for Personalization and Recommendations, Audiences and Segmentation, Analytics, and more.
Talk to us to know why one-third of the Fortune 500 brands choose Insider to drive their omnichannel experience and customer engagement.
’’Insider stands out as the sole vendor in this evaluation that enables customers to create Generative AI segments using natural language, removing the need for technical expertise.’’
Chiara De Gasperin
Analyst, Forrester
Turn your marketing engine into a productivity powerhouse with AI
Our patent-pending Generative AI capabilities help marketers optimize omnichannel experiences with ease while boosting productivity by 60%.
Auto-optimize product discovery with AI for recommendations
Use AI to auto-optimize algorithm selection for every recommendation slot, ensuring the most effective 1:1 recommendations are always in play.
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Discover profitable segments 30X faster with NL-powered segment discovery
Simply input your use case and expected outcome, then let Sirius AI™ create ready-to-use segments for your business goal—whether it's engagement, conversions, or both.
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Put CX optimization on auto-pilot with smart journeys
Outline your use case and expected outcome, with a prompt, then let Sirius AI™ auto-generate cross-channel journeys optimized to achieve your goal.
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Build intelligent two-way conversational experiences
Engage your customers with human-like conversations on popular messaging channels like WhatsApp, Instagram and more.
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Auto-optimize product discovery with AI for recommendations
Use AI to auto-optimize algorithm selection for every recommendation slot, ensuring the most effective 1:1 recommendations are always in play.
Unify data, personalize customer experience, and drive omnichannel engagement at scale
Get to the forefront of CX, where data, personalization, and customer engagement converge to deliver seamless omnichannel experiences at scale – while empowering marketers with actionable insights.
Discover why Insider is the #1 choice for marketers worldwide.
Create and launch unique omnichannel experiences with ease
Build personalized customer experiences across channels with 140+ ready-made, marketer-approved, templates designed to meet every business objective, industry metric, or goal.
Create single customer views with a scalable architecture
Unify every customer interaction to build 360-degree profiles. Identify and segment audiences using 120+ rules to deliver personalized experiences that boost engagement, loyalty, and ROI.
Go from insights to action with real-time analytics
Make smarter decisions with live analytics and detailed performance reports. Use AI to generate more insights to improve your omnichannel experience strategy.
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Create and launch unique omnichannel experiences with ease
Build personalized customer experiences across channels with 140+ ready-made, marketer-approved, templates designed to meet every business objective, industry metric, or goal.
-
Create single customer views with a scalable architecture
Unify every customer interaction to build 360-degree profiles. Identify and segment audiences using 120+ rules to deliver personalized experiences that boost engagement, loyalty, and ROI.
-
Go from insights to action with real-time analytics
Make smarter decisions with live analytics and detailed performance reports. Use AI to generate more insights to improve your omnichannel experience strategy.
Why leading brands choose Insider
“No one should think twice about choosing Insider. The Insider team is always available, and always helping us optimize our customer experience.”
Ecommerce Director at MAC Cosmetics
17X
Return on Investment
7.3%
Increase in Average Order Value
4.8%
Uplift in Conversion Rate
Why leading brands choose Insider
“Insider’s capabilities are amazing. We needed a solution that would help us deliver personalization at scale to boost engagement and drive conversions – Insider had just the right set of tools.”
Senior Ecommerce Manager at Adidas
259%
Increase in Average Order Value
13%
Increase in Conversion Rate
5X
Uplift in Conversion Rate
Why leading brands choose Insider
“Insider has become so much more than a technology partner for us. They own our growth targets like their own and always share best practices and industry know-how”
Group Head of Digital Marketing
and Ecommerce at Vodafone
6X
Return on Investment in 12 weeks
4.1%
Increase in Average Revenue Per User
64%
Uplift in Lead Generation
Why leading brands choose Insider
“We’re really pleased with the forms we’ve been able to create with Insider. The more forms we receive, the more leads we receive. Additionally, we’ve seen more conversions, showroom visits, and test drive requests since using Insider—which leads to more sales.”
Digital Marketing Manager at Lexus
104.9%
Increase in Lead Collection via Instory
86.5%
Increase in CVR via Hellobar
150.5%
Increase in Lead Collection via Web Suite
Why leading brands choose Insider
“No one should think twice about choosing Insider. The Insider team is always available, and always helping us optimize our customer experience.”
Ecommerce Director at MAC Cosmetics
17X
Return on Investment
7.3%
Increase in Average Order Value
4.8%
Uplift in Conversion Rate
“Insider’s capabilities are amazing. We needed a solution that would help us deliver personalization at scale to boost engagement and drive conversions – Insider had just the right set of tools.”
Senior Ecommerce Manager at Adidas
259%
Increase in Average Order Value
13%
Increase in Conversion Rate
5X
Uplift in Conversion Rate
“Insider has become so much more than a technology partner for us. They own our growth targets like their own and always share best practices and industry know-how”
Group Head of Digital Marketing and Ecommerce at Vodafone
6X
Return on Investment in 12 weeks
4.1%
Increase in Average Revenue Per User
64%
Uplift in Lead Generation
“We couldn’t believe how quick [it] was to set up and the results have ben incredible. Insider enabled us to build relevant campaigns across nearly 30 different customer segments.”
Ecommerce Director at Slazenger
49X
Increase in Lead Collection via Instory
40%
Increase in CVR via Hellobar
700%
Increase in Lead Collection via Web Suite
Industry-first solutions to amplify customer engagement
Deliver web-style end-to-end buying experiences, while leveraging the power of two-way conversational messaging.
Achieve 60% higher productivity and efficiency with Generative AI led segmentation, customer journeys, and campaign content.
What our customers say
Insider offers a multitude of segmentation options to send personalized WhatsApp campaigns. We love their templates library and the opt-in templates have helped us grow our subscriber base.
Ecommerce Director
Birkenstock
“With Insider’s powerful AI, we were able to engage our users to take the step from browsing to purchasing – all because they received more relevant and personalized offers. We were able to see a 25% increase in conversion rate in just one week.
Digital Marketing Director
A.S. Watson Group
“Insider’s Growth Consultants have helped us with the ideation, creation, and execution of campaigns after onboarding. Their pre-built templates save loads of time and effort, allowing us to run several campaigns simultaneously.
Digital Content and Web Design Director
Puma
We were also delighted to find Insider lived up to their promise of a fast and effortless integration—it was so easy to get up and running, with the platform delivering ROI within days.
Marketing and Service Design Group Head
Allianz
With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website
Marketing Director
Decathlon
We were also delighted to find Insider lived up to their promise of a fast and effortless integration—it was so easy to get up and running, with the platform delivering ROI within days.
Marketing and Service Design Group Head
Allianz
Insider offers a multitude of segmentation options to send personalized WhatsApp campaigns. We love their templates library and the opt-in templates have helped us grow our subscriber base.
E-commerce Director
Birkenstock
With Insider’s platform and customer support team, we have achieved 12x ROI in 6 months. Smart Recommender helped improved the relevancy of product recommendations and Web Push, helped us drive back traffic into our website
Marketing Director
Decathlon
“With Insider’s powerful AI, we were able to engage our users to take the step from browsing to purchasing – all because they received more relevant and personalized offers. We were able to see a 25% increase in conversion rate in just one week.
Digital Marketing Director
Watson Group
“Insider’s Growth Consultants have helped us with the ideation, creation, and execution of campaigns after onboarding. Their pre-built templates save loads of time and effort, allowing us to run several campaigns simultaneously.
Digital Content and
Web Design Director
Puma
#1 AI-native Omnichannel Experience and Customer Engagement Platform
The end-to-end platform with an integrated CDP to fuel journey orchestration across the widest set of channels to deliver experiences as unique as each customer – with the fastest ROI, higher efficiency, and better results.
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