Why choose Insider?

Bring data, personalization, and cross-channel experiences together with Insider

Here are five reasons why the world’s best-loved brands, including one-third of the Fortune 500, choose Insider to power their customer experiences – and why you should too.

Trusted by marketing teams at 1,500+ brands, from high-growth start-ups to enterprise players

Unmatched channel breadth

Create engaging experiences across 12+ channels

Engage customers wherever they are with the most extensive set of digital channels on the market. From app to WhatsApp to email to web, you won’t find this level of native channel support with any other vendor.

Engage customers wherever they are with the most extensive set of digital channels on the market. From app to WhatsApp to email to web, you won’t find this level of native channel support with any other vendor.

A great [platform] allowing omnichannel customer journeys. By using Insider for all our channels, we now have unified profiles for our customers, and we have a detailed view of them, their preferences, behavior, and more. We have been able to improve our communication, content, and service.

Product Owner

Fastest time to value

See results 3X faster

See results 3X faster

Insider offers 3X faster time to value than the competition, with enterprise brands seeing ROI in under six months. Offering 100+ data connectors, migrators, and pre-built integrations with shopping carts and CMS, Insider is proud to deliver the best time to value (TTV) in the industry.

Insider delivers extraordinary revenue. The best part is that it takes us only a matter of minutes to set up a campaign and get it going. All [our] campaigns have given phenomenal results.

Online Manager

Unbeatable support

Award-winning customer service

Experience the best of both worlds: global expertise, local excellence. Our local customer success and account management teams are a customer favorite—that’s why we’re rated 100/100 for user satisfaction on G2.

Insider is a leader in E-Commerce Personalization on G2
Insider is a leader in Personalization on G2
Insider is a leader in Personalization on G2

Experience the best of both worlds: global expertise, local excellence. Our local customer success and account management teams are a customer favorite—that’s why we’re rated 100/100 for user satisfaction on G2.

“There are two reasons why we have worked with Insider for three years already and continue to do so – firstly, the team that supports us is incredibly trustworthy. Secondly, their technology has never failed us and has consistently delivers results that surpass our expectations. With the growth we’ve achieved over the years, we know we are looking at a continued partnership with Insider, for a long time to come.”

Marketing Manager

Seamless integrations

Extend your tech stack with 100+ integrations

Seamless integrations

Extend your tech stack
with 100+ integrations

Connect, centralize, and grow at scale with tools you already know and trust. Integrate solutions across 20+ categories (including CRM, Analytics, Ads, Social Media and more) to get up and running faster than ever.

Improved ROI with Insider. Our experience has been flawless so far. Even the integration was seamless.”

Marketing Team Lead

Smooth implementation

Step-by-step process aligned to business goals

Gain access to 121 technical support, implementation guidelines, and a plan aligned to what matters most to you. We work hard to ensure migration (or implementation) is as straightforward as possible.

“We have had great synergy with Insider. Since we started working with them. Insider’s team proactively supported us during the tech integration process, suggesting best practices that will help us squeeze more out of their platform. With Insider, our whole marketing process has been greatly simplified, and it is this, along with the admirable tech support that makes them a great choice for us at LEGO.”

Ecommerce Director

Insider offers unrivaled scalability and extensibility to deliver value quickly and continuously

12x ROI

delivered over 3 years

2 months

Payback

4-6 weeks

Activation time

4,000+

Hours saved

Loved by brands, recognized by analysts ❤️

Insider tops G2's Spring’25 reports as the #1 Leader across 10 categories

Insider tops the charts as the #1 Leader in Personalization Software, Customer Data Platforms (CDP), Mobile Marketing, SMS Marketing, WhatsApp Marketing, E-commerce Search, Customer Journey Analytics, Marketing Automation, and more. We’re also named the #6 Best Software Product in the world.

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Insider named a Leader in the 2023 Gartner® Magic Quadrant™ for Personalization Engines

Insider’s AI-powered personalization capabilities make it the #1 choice for marketers worldwide. We received the highest scores for all three personalization use cases; Marketing (3.99/5.0), Digital Commerce (4.11/5.0), and Services and Support (3.94/5.0).

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Insider recognized as a Leader in The Forrester Wave™: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021

Insider achieved a perfect 5.0/5.0 rating across 16 Forrester Wave criteria, including personalization, platform architecture, innovation strategy, predictive analytics, and machine learning, with the highest score in the campaign orchestration category.

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Insider named a leader in the IDC MarketScape for Worldwide Omnichannel Marketing Platforms 2023

Read the report to learn more about why recognized Insider as a disruptor “at or above technical parity with the conventional solutions” and highlighted our extensive breadth of channels, personalization, and AI/ML.

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