The Ultimate Digital Growth Guide for Restaurants and Delivery Marketers
The Four-Part Playbook for Optimizing Customer Experiences and Conversions Across Mobile and Web to Boost AOV, ROAS, LTV, and More
Who picks up their own food any more when there are so many apps to deliver your food at your door? In fact, 38 million people in the U.S. used food delivery mobile apps in 2019. That number is expected to jump up to 44.1 million in 2020—or amount to about 20% of the total population. In 2023, the number is expected to approach a whopping 60 million.
That’s why we’ve put together this four-part playbook to help you optimize customer experiences and conversions across key digital channels—with a goal of boosting Average Order Value (AOV), Return On Ad Spend (ROAS), Lifetime Value (LTV). And there’s more—we provide resources and proven strategies for marketers looking for ways to better utilize web channels and mobile apps at every step of the funnel: Acquisition, Activation & Revenue, Retention.
Part 1: The Smarter Approach to Fueling Organic Growth
Part 2: Two Quick Tricks for Streamlining Digital Customer Experiences
Part 3: Putting the Personalization Principle into Practice
Part 4: Getting First-Time Digital Customers to Stick Around
Fancy some sumptuous insights? Bon Appetit!