The best marketing automation software for trailblazing brands looking to scale
Get more out of every journey with
industry-leading, AI-led capabilities
Insider is the industry-leading platform for brands looking to streamline customer journeys and cut manual effort without compromising campaign precision.
Enjoy consistent branding across channels using templates and elevate engagement with personalized strategies tailored to individual preferences. Insider empowers brands to create campaigns quicker and at scale.
Ready to make the Switch?
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Ready to make the Switch?
Good call. Simply fill in the short form below and one of our migration experts will be in touch.
Trusted by 1,200+ brands worldwide
Leader in G2’s Summer‘23 report with the highest User Satisfaction Score
See why Insider is the #1 users’ choice for AI-led individualized cross-channel customer journey orchestration in G2’s latest report.
Leader in G2’s Summer‘23 report with the highest User Satisfaction Score
Optimize customer data across your entire tech stack
Our vast breadth of channels is one of the main reasons we were voted the best marketing automation software on the market. Insider supports 12+ channels plus SDKs, REST APIs, webhooks, and pre-built integrations to help you connect, exchange, and activate your customer data in the quickest time.
Build unified profiles and analyze customer behavior across the entire lifecycle
Connect customer data from your website, app, email, CRM, POS, contact center, and other sources to build a 360-degree view of every single customer. Make better marketing decisions with Insider’s advanced analytics and data-rich performance dashboards across customer cohorts, conversion funnels, channels, campaigns, journeys, and devices.
Build unified profiles and analyze customer behavior across the entire lifecycle
Connect customer data from your website, app, email, CRM, POS, contact center, and other sources to build a 360-degree view of every single customer. Make better marketing decisions with Insider’s advanced analytics and data-rich performance dashboards across customer cohorts, conversion funnels, channels, campaigns, journeys, and devices.
Engage customers across the most extensive set of supported digital channels on the market
The Forrester Wave™: Cross-Channel Campaign Management, 2021 Report recognized Insider’s ability to deliver frictionless experiences on customers’ most preferred channels, including Web Push, App, Email, WhatsApp, SMS, digital ads, and more.
Engage customers across the most extensive set of supported digital channels on the market
Automated marketing without losing the human touch
Ensure the quickest time to value with automated campaigns, without compromising on personable experiences. Use behavioral data and predictive AI to support your interactions and use dynamic content to adjust your marketing efforts and user goals based on how they respond.
Automated marketing without losing the human touch
Ensure the quickest time to value with automated campaigns, without compromising on personable experiences. Use behavioral data and predictive AI to support your interactions and use dynamic content to adjust your marketing efforts and user goals based on how they respond.
Reach audience segments with precision
Pinpoint and engage your audience effortlessly with over 120 attributes. From behaviors, preferences, traits, and more, you can precisely identify, define, and target your desired customer segments. Hone in on your target audience and deliver individualized experiences that drive higher ROI.
Reach audience segments with precision
Purpose-built use cases for every industry and user lifecycle stage
See why Insider is the #1 users’ choice for AI-led individualized cross-channel customer journey
orchestration in G2’s latest report.
Retail
Deliver seamless omnichannel experiences, drive repeat purchases, and build lasting loyalty
Media
Convert visitors to subscribers, increase engagement and predict user interests with AI-led content recommendations
Automotive
Increase test drive applications and leads with 1:1 personalization and tailored customer journeys
Travel
Drive bookings and ancillary revenue throughout the entire customer lifecycle, and make full use of mobile channels
Finance
Build trust, communicate with relevance, offer seamless self-service experiences and leverage the latest channels
Telecom
Increase average revenue per user by offering experiences that drive customer lifetime value
What could you achieve with Marketing Automation?
Get a demo to learn how Insider can help make Marketing Automation possible.
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Marketing Automation Software FAQs
Marketing automation refers to the use of software tools to streamline and automate various marketing tasks, such as sending emails, managing social media posts, and tracking customer interactions. It helps businesses deliver personalized content and engage with leads and customers more efficiently.
To use marketing automation software, first identify repetitive tasks in your marketing process, like sending follow-up emails or segmenting contacts. Then, find a suitable marketing automation software such as Insider, to create workflows that define actions based on triggers, such as user behavior or time intervals, and monitor and optimize these workflows over time for better results.
Marketing automation enhances efficiency by reducing manual efforts, improving lead nurturing through timely and personalized communications, and enabling businesses to track and analyze customer interactions. This leads to better customer engagement, increased conversion rates, and a more data-driven approach to marketing strategies.
One platform for individualized, cross-channel customer experiences
Insider connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform with the fastest time to value.
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