Boost ARPU with seamless data-led customer experiences

Boost ARPU and CX with data-driven strategies for profitable growth and reduced churn. Insider uses personalized, AI-powered cross-channel experiences built on a single customer view to help brands acquire, upgrade, and win back subscribers.

Trusted by marketing teams at 1,200+ brands, from high-growth start-ups to enterprise players

Drive profitable subscriber growth at every lifecycle stage

Enable faster activation, cross-sell, and upsell with personalized experiences.

Drive profitable subscriber growth at every lifecycle stage

Enable faster activation, cross-sell, and upsell with personalized experiences.

  • Promote individual next best offers for faster acquisition

    Enable subscribers to discover the best offers for them based on individual usage patterns and contract value.

  • Interactive onboarding for faster activation

    Accelerate activation with onboarding flows and eKYC on their favorite channels.

  • Engage with tailor-made app experiences

    Increase monthly active users on your app with pre-defined personalization templates.

The Ultimate Customer Experience Guide for Telco

15 ways telco brands can increase acquisition and activation, boost CLTV, promote reactivation, and expand ARPU with Insider.

Customer Data Platform

Deliver value with centralized customer insights

Provide impactful value through centralized customer insights by harmonizing subscriber data sourced from diverse sources, including in-house databases, offline stores, and digital interactions. This unified approach allows for a deeper, more precise understanding of users, enabling tailored responses that meet their needs at every stage of their lifecycle and engagement journey.

Predictive Segments

Leverage real-time behavior and actions to target precisely

Discover high-value customers based on plan type, payment method, family size, device ownership, and predictive attributes such as Likelihood to Convert and Discount Affinity. 

Cross-Channel Experiences

Increase ARPU with unique cross-channel journeys

Unlock new revenue with cross-channel journeys tailored to the multi-touchpoint engagement cycle typical in telecom services. Telco users, who share highly personal data, demand heightened personalization across channels such as SMS, WhatsApp, App, Push Notifications, and Email. Ensure a seamless and unified experience across all touchpoints throughout the customer journey to enhance satisfaction and engagement.

Boost subscriber loyalty with reliable experiences

Empower users with the right help exactly when they need it and rewards to boost CSAT and lifetime value.

Boost subscriber loyalty with reliable experiences

Empower users with the right help exactly when they need it and rewards to boost CSAT and lifetime value.

  • Boost satisfaction with timely CSAT surveys using AMP emails

    Use AMP email use cases for collecting CSAT responses seamlessly, eliminating redirects, and enhancing user engagement.

  • Encourage renewal and replenishment with real-time alerts

    Send real-time package and quota depletion reminders using app push to boost renewal and replenishment rates.

  • Offer self-service with 24/7 FAQ bots

    These bots provide instant solutions and personalized recommendations, reduce reliance on contact center agents, and improve overall customer experience quality.

Recover lost subscribers with proactive reactivation

Drive port-ins with gamification

Highlight limited-time offers with scratch coupons, countdown timers, and spin the wheel to create urgency and incentivize switching.

Bring back churned users with remarketing ads

Target churned customers with insights like browsing patterns, past subscriptions, data plans, and devices to create meaningful ads.

Convert browse and checkout flow abandoners instantly

Monitor abandonment patterns to target users in real time when they abandon the site after visiting or starting the checkout flow.

How Vodafone increased conversion rates by 159% and gained 6X ROI with  Insider’s cross-channel capabilities

“Insider has become so much more than a technology partner for us. They own our growth targets like their own and always share best practices and industry know-how, helping us skip trial-and-error phases to achieve results faster. We’ve managed to achieve 6X ROI from the platform already.”

Group Head of Digital Marketing and eCommerce

Skip the guesswork, boost productivity, and enhance CX with Insider

Sirius AI™

Boost productivity with automated content creation, journey orchestration, and segment discovery powered by Generative AI.

Smart recommendations

Highlight trending packages, recently viewed plans, location-based recommendations, and more with Insider’s Smart Recommender powered by AI.

AI-native CDP

Eliminate data siloes, create unified profiles, and activate them across 12+ channels in Insider’s AI-native and secure Customer Data Platform.

Next Best Channel

Let AI choose the next best channel to influence users and boost conversions based on their individual Likelihood to Engage.

Segmentation

Leverage 120+ segment attributes, based on user actions and predictive behavior to engage with subscribers effectively.

Pre-built templates

Remove the need for IT with pre-built templates for campaigns and website personalizations, such as Social Proof, Exit Intent, Countdown Banners, and more.