Insider and Loyoly Announce Strategic Partnership to Enhance Loyalty Program

PARIS, FRANCE (November 3, 2025) — Insider, the #1 AI-native omnichannel experience and customer engagement platform, today announced its new partnership with Loyoly, a French leader in post-purchase experience. This collaboration empowers brands to deliver fully personalized, real-time customer experiences by combining Insider’s omnichannel engagement capabilities with Loyoly’s advanced loyalty solutions.

About Loyoly

Loyoly helps brands orchestrate ultra-personalized post-purchase journeys to activate each customer’s full potential. Journeys that adapt seamlessly and continuously to their behavior and actual level of engagement via 40+ mechanics (referrals, UGC, reviews, social media, etc.) to boost LTV and social proof, while reducing CAC.

The platform enables companies to centralize loyalty data, automate engagement workflows, and create personalized communications that drive long-term retention.

 “This partnership with Insider is a natural step in our mission to help brands engage their customers more effectively,” said Joseph Aubry, CEO at Loyoly. “By combining Loyoly’s loyalty data with Insider’s engagement capabilities, brands can deliver truly personalized, timely, and meaningful experiences that drive customer retention and lifetime value.”

The Partnership: Insider x Loyoly

Through this integration, brands using Loyoly can now manage their post-purchase engagement directly from Insider. Key benefits include:

• Sending comunications from the brand’s own domain for higher open and click rates
• Collecting and synchronizing user opt-ins in real time
• Personalizing emails with Loyoly variables (loyalty points balance, number of referrals, etc.)
• Automating workflows triggered by loyalty program events 

“We’re thrilled to partner with Loyoly to help brands connect loyalty programs with omnichannel customer journeys,” said Sebastien Duque, Regional Manager at Insider. “Together, we enable marketers to leverage loyalty data in real time and deliver experiences that resonate with each individual, increasing engagement, satisfaction, and revenue.”

About Insider

Insider empowers marketers to orchestrate seamless, personalized experiences across web, app, email, SMS, WhatsApp, and more. Leveraging AI-driven recommendations and predictive analytics, Insider helps brands deliver real-time, relevant interactions that increase engagement, boost customer lifetime value, and drive retention. Through strategic partnerships like Loyoly, Insider expands its ecosystem in France, enabling brands to combine loyalty and omnichannel engagement to create next-generation customer experiences.