She checksfor the Faux-Fur Hood Puffer Jacket.
Architect triggers Lisa’s personalized journey.
Lisa is on her way to the gym...
On the way back home, she takes the bus and starts browsing on Facebook.
Architect chooses the next best channel to engage with Lisa.
Lisa is on her couch with her cat watching her favourite TV show and checking out Facebook Messenger.
Love at first sight! Lisa falls in love with the floral merino wool scarf… and starts shopping to complete her winter look.