5 Strategies to drive revenue & growth across digital channels for
Hi, we are Insider.
We are here to help K18 drive more revenue, growth, and loyalty by delivering compelling, connected, and personalized customer experiences across all your digital properties.
Here are 5 customized and highly-effective approaches to help you accelerate your online business and make it easier and more enjoyable to shop with K18.
Learn how to:
Increase conversion rates with personalized online shop content
Generate revenue through messaging channels
Generate FOMO. Shorten the time to purchase decision making using “Social Proof”
Enhance product discovery with snackable stories
Maximize AOV with personalized product recommendations
Increase CLV with beauty replenishment reminders
With replenishment reminders, you can keep customers coming back to you.
Most beauty products have a short shelf life. Customers should replace mascara and eyeliner every three months — eyeshadow, foundation, concealer, and lipgloss every year.
By combining makeup expiration data with customers’ purchase histories, you can send compelling reminders via web or app push to encourage them to buy and generate recurring revenue. Provide a discount to sweeten the deal.
Increase conversion rates with personalized online shop content
Showing the same content to all visitors to your online shop is a missed opportunity to generate higher engagement and conversion rates.
With Insider’s advanced personalization capabilities, you can combat “banner blindness” and present personalized content and products to known or unknown visitors. Generate a highly relevant experience that also reflects the purchase history, browsing behavior, interests or future behaviour of your customers and visitors.
Enhance product discovery with snackable stories
Attention spans are short. With InStory, you can capture your visitors’ imagination. Customize each story based on a visitor’s purchase history, real-time behavior, and predicted actions to reduce mobile bounce rates and help users find what they’re looking for.
Not a designer? No problem. Create immersive full screen experiences with our drag-and-drop editor. Add flourishes like stickers and countdown timers to boost engagement and conversions.
Generate FOMO. Shorten the time to purchase decision making using "Social Proof"
Building trust in a purchase, speeding up decision making and eliminating the need to shop around remain some of the biggest challenges for eCommerce and marketing management teams.
Create urgency and give your customers the confidence they need to make a purchase in the shortest possible time.
Maximize AOV with personalized product recommendations
Insider’s AI learns your customers’ favourite things, based on browsing and purchase behavior, as well as “go-to” algorithms like Top Sellers and Customers Also Bought.
You can offer recommendations on your homepage, product pages, cart pages, emails, and messaging channels. Let shoppers know that you understand what they value and show them products that they will love.
Maximize average order value and customer lifetime value with personalized upsell and cross-sell recommendations.
Get a complete overview of each customer
Visualize customer data from multiple channels in a unified dashboard. Orchestrate personalized journeys using real-time data and AI-based information to deliver more value at every user touchpoint.
Ready to learn more?
These are just a handful of ways that Insider could bring value to your customer experience. If you would like to see more, don’t hesitate to get in touch.
Enterprise Account Executive
Enterprise Account Executive
