The Best-Kept Mother’s Day Marketing Secrets to Boost Your ROI

Insider’s Mother’s Day Marketing Guide explores the opportunities available to B2C companies and how they can serve the specific needs of each customer quickly, and at scale to stand out in a fiercely competitive digital marketplace. 
Discover proven tactics and tools for acquiring new customers, inspiring existing ones, and laying the foundation for lasting relationshipsWhat’s Inside

  • Personalization & targeting tactics
  • AI recommendations and advanced segmentation strategies for creating perfectly staged one-to-one journeys
  • Real world use cases, including visuals and sample copy for emails, web push notifications, product discovery, and much more


  • Lifestyle brands: Moving beyond “Hi, {First Name}, Mother’s Day emails with AI recommendations & make shopping fun again with gamification 
  • Jewelry: Build urgency and trust with social proof and tips on how to sell high-ticket items
  • Book & gift retailers: How to increases average order value (AOV) with AI recommendations & progress bars at on cart pages
  • Consumer electronics: Reclaiming cart abandoners with Facebook Messenger
  • Hair salons & spas: Bring high likelihood to purchase customers to your site with AI-backed predictive segments in ad channels & increase ROAS and optimize CAC 
  • Florists: Ace product discovery with immersive social stories and make engagement and sales bloom with tailored content 
  • Home, furniture & garden:  Stage perfect one-to-one journeys and create a singularly great experience that drives conversion, loyalty, and growth. 

Download the eBook today!