Connect with over 2 billion people on their most-loved channel with WhatsApp Commerce. Engage and delight your audience with two-way conversational buying experiences, with Insider’s one-stop WhatsApp marketing solution.
Insider empowers brands to deliver marketing, commerce and customer engagement within WhatsApp, without any redirects.
WhatsApp Commerce enables marketers to build two-way conversational buying experiences for your customers on the channel where they spend the most time.
Customers can browse, discover, research, purchase, and complete payment in real-time—without ever leaving the app. Let your customers do business with you as effortlessly as they message their friends and family.
Insider becomes a WhatsApp Business Solution Provider (BSP) and launches WhatsApp Commerce to help brands deliver end-to-end buying experiences.
Find out more“I would recommend Insider to any brand that is looking to bring better value in its customer communication.” — Pamela Melo Marketing Manager
Read the storyWith Insider, building opt-ins and growing your subscriber base is fast and easy. Start building with our engaging and compliant WhatsApp lead collection templates across your desktop and mobile channels.
With Insider’s platform for WhatsApp, you can send messages to capture every single behavior across promotional and transactional use cases.
Convert browsers by triggering timely price alert messages when there is a price drop on a product that they were interested in.
Bring back your cart abandoners with in-the-moment and relevant cart nudges. Convert users with personalized cart recovery messages.
Engage your customers post-purchase with personalized rich order confirmation messages.
Send friendly reminder messages so that your customers don’t miss important events related to your product or service.
With 40+ pre-approved templates to choose from, your first WhatsApp marketing campaign can be up and running in no time. Build timely, relevant and personalized messages for your customers based on their online behavior and purchase history.
Discover WhatsApp templatesSend conversational, promotional and transactional messages that capture every behavior — all from a single platform.
Convert browsers by triggering timely price alert messages when there is a price drop on a product that they were interested in.
Bring back your cart abandoners with in-the-moment and relevant cart nudges. Convert users with personalized cart recovery messages.
Convert browsers by triggering timely price alert messages when there is a price drop on a product that they were interested in.
Bring back your cart abandoners with in-the-moment and relevant cart nudges. Convert users with personalized cart recovery messages.
Send friendly reminder messages so that your customers don’t miss important events related to your product or service.
Engage your customers post-purchase with personalized rich order confirmation messages.
Send friendly reminder messages so that your customers don’t miss important events related to your product or service.
Engage your customers post-purchase with personalized rich order confirmation messages.
In a single and easy-to-use dashboard, you can track opt-ins, opens, delivery rates, and click-throughs for each of your WhatsApp marketing campaigns.
Why use Insider for WhatsApp Marketing?
Google Optimize and Google Optimize 360 are Google’s now deprecated tool for running A/B tests on the web. Google Optimize will be sunset on September 30th of this year (2023). Google Optimize helped brands run A/B tests, personalization campaigns and deploy simple banners on their website.
‘Sunsetting’ is the term Google uses to describe a tool being discontinued. Google Optimize and Google Optimize 360 will switch off on September 30 2023. Any live experiments or personalization campaigns will run until that date, but become inactive when the service goes offline. You will not be able to access, export or interact with your experiments beyond September 30 2023.
Insider is a leading platform that enables marketers to connect customer data, predict intent and enable delivery of personalized experiences across any channel. The Insider Experimentation Platform enables brands to run experiments backed by rich customer data and segments. Unlike Google Optimize, brands can scale their personalization efforts easily with powerful pre-built templates and recommendations.
We don’t like to brag, but Insider has been rated the #1 vendor, independently verified by G2 users. Loved, by analysts and users, Insider outranks vendors on Ease of Use, Quality of Support, Ease of Set-Up and Fastest Time-To-Value (so you achieve maximum ROI in the shortest time).
Migrating from Google Optimize to Insider is as simple as adding a single line of code to your website. You can integrate Insider directly or leverage one of our pre-built integrations with Tag Managers – meaning zero down-time and IT reliance.
More than 1200 leading enterprise brands and high-growth startups trust Insider to help them deliver delightful customer experiences.
Alongside Meta’s product teams, Insider is helping to develop the next generation of WhatsApp Business solutions, forever changing the dialogue between brands and consumers.
Insider empowers you to identify, define, and target your audience with 120+ attributes, including traits, behaviors, preferences, and more.
Unify data from your website, apps, email, CRM, POS, contact centers more to build a consistent, 360-degree view of every single customer.
Insider’s built-in AI and machine learning instantly identifies what’s important, so you can make quicker, smarter marketing decisions.
Insider’s intuitive editor and pre-built templates for web and apps help you launch and customize one-to-one experiences fast.
Solutions
Cookie | Duration | Description |
---|---|---|
__hssrc | session | This cookie is set by Hubspot. According to their documentation, whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. |
cookielawinfo-checkbox-advertisement | 1 year | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement". |
cookielawinfo-checkbox-analytics | 1 year | This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "Analytics". |
cookielawinfo-checkbox-necessary | 1 year | This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". |
cookielawinfo-checkbox-performance | 1 year | This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance". |
Cookie | Duration | Description |
---|---|---|
__hssc | 30 minutes | This cookie is set by HubSpot. The purpose of the cookie is to keep track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. |
bcookie | 2 years | This cookie is set by linkedIn. The purpose of the cookie is to enable LinkedIn functionalities on the page. |
lang | session | This cookie is used to store the language preferences of a user to serve up content in that stored language the next time user visit the website. |
lidc | 1 day | This cookie is set by LinkedIn and used for routing. |
Cookie | Duration | Description |
---|---|---|
YSC | session | This cookies is set by Youtube and is used to track the views of embedded videos. |
Cookie | Duration | Description |
---|---|---|
__hstc | 1 year 24 days | This cookie is set by Hubspot and is used for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). |
_ga | 2 years | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
_gat_UA-81205217-1 | 1 minute | This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. |
_gcl_au | 3 months | This cookie is used by Google Analytics to understand user interaction with the website. |
_gid | 1 day | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form. |
hubspotutk | 1 year 24 days | This cookie is used by HubSpot to keep track of the visitors to the website. This cookie is passed to Hubspot on form submission and used when deduplicating contacts. |
Cookie | Duration | Description |
---|---|---|
_fbp | 3 months | This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website. |
bscookie | 2 years | This cookie is a browser ID cookie set by Linked share Buttons and ad tags. |
fr | 3 months | The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin. |
IDE | 1 year 24 days | Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile. |
test_cookie | 15 minutes | This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies. |
VISITOR_INFO1_LIVE | 5 months 27 days | This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website. |
Cookie | Duration | Description |
---|---|---|
AnalyticsSyncHistory | 1 month | No description |
CONSENT | 16 years 7 months 15 days 6 hours | No description |
cookielawinfo-checkbox-functional | 1 year | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". |
cookielawinfo-checkbox-others | 1 year | No description |
ins-c | 1 day | No description |
ins-storage-version | 1 year | No description |
insdrPushCookieStatus | 1 day | This cookie is set by the provider Insider. This cookie is used for web push recieving. |
RUL | 1 year | No description |
UserMatchHistory | 1 month | Linkedin - Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. |