Why settle for Salesforce when you can choose Insider?
Why settle for Salesforce when you can choose Insider?
Discover why + brands have already switched to Insider to accelerate growth, and increase productivity. Users rate Insider higher than Salesforce where it matters most:
- 99% of users ranked us #1 for fastest integration
- 98% of users voted our customer support as the best
- 98% of users believe in our visionary product roadmap
- G2 Ratings
- Features
Based on 1,000+ independent reviews, users rate Insider as the #1 choice, outranking Salesforce and every other vendor. Teams find Insider easier to set up, use, and do business with.
-
Meets Requirements:
-
Ease of Use:
-
Ease of Setup:
-
Ease of Admin:
-
Quality of Support:
-
Has the product been a good partner in doing business?:
-
Product Direction (% positive):
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Based on 1,000+ independent reviews, users rate Insider as the #1 choice, outranking Salesforce and every other vendor. Teams find Insider easier to set up, use, and do business with.
Features
Salesforce
Supported integrations with zero hidden costs
Competitor - Implementation is complex, and costs tend to exceed the initial scope.
Insider - Simple and clear pricing strategy, with no hidden costs for support or integration—all are included.
Advanced targeting and segmentation capabilities backed by AI
Competitor - Outdated targeting misses unidentified users, leading to lost opportunities and lower engagement.
Insider - Cover all visitors, including anonymous ones, to target and engage every user for better conversions.
Cross-channel journey orchestration
Competitor - An outdated, hard-to-use interface with a limited journey builder and dynamic content that requires coding, creates a major user hurdle.
Insider - 10+ channel coverage, including in-app and on-site, with real-time triggers, price drops, and back-in-stock options.
Customer Support Availability
Competitor - Additional customer support costs and slow support time delay mission-critical campaigns.
Insider - Support is available 24/7/365 via local experts, dedicated account management, self-guided academy, and ticketing.
Natively built platform
Competitor - Functions within Salesforce Marketing Cloud don’t work well together due to the platform being a conglomerate of acquisitions sitting on varying code bases.
Insider - Natively built platform developed by in-house teams. A leader, according to Forrester, G2, Gartner, and IDC. Helping 1,000+ enterprise brands in 26 countries.
G2 Ratings
Based on 1,000+ independent reviews, users rate Insider as the #1 choice, outranking Salesforce and every other vendor. Teams find Insider easier to set up, use, and do business with.
Meets Requirements
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Ease of Use
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Ease of Setup
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Ease of Admin
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Quality of Support
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Has the product been a good partner in doing business?
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Product Direction (% positive)
Insider
Competitor
Source: G2 Comparison of Insider vs Salesforce Marketing Cloud as of October 2024
Features
Supported integrations with zero hidden costs
Insider
Simple and clear pricing strategy, with no hidden costs for support or integration—all are included.
Salesforce
Implementation is complex, and costs tend to exceed the initial scope.
Advanced targeting and segmentation capabilities backed by AI
Insider
Cover all visitors, including anonymous ones, to target and engage every user for better conversions.
Salesforce
Outdated targeting misses unidentified users, leading to lost opportunities and lower engagement.
Cross-channel journey orchestration
Insider
10+ channel coverage, including in-app and on-site, with real-time triggers, price drops, and back-in-stock options.
Salesforce
An outdated, hard-to-use interface with a limited journey builder and dynamic content that requires coding, creates a major user hurdle.
Customer Support Availability
Insider
Support is available 24/7/365 via local experts, dedicated account management, self-guided academy, and ticketing.
Salesforce
Additional customer support costs and slow support time delay mission-critical campaigns.
Natively built platform
Insider
Natively built platform developed by in-house teams. A leader, according to Forrester, G2, Gartner, and IDC. Helping 1,000+ enterprise brands in 26 countries.
Salesforce
Functions within Salesforce Marketing Cloud don’t work well together due to the platform being a conglomerate of acquisitions sitting on varying code bases.
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
Why customers recommend Insider
How Slazenger gained 49X ROI in 8 weeks thanks to Insider’s omnichannel marketing solution
“Insider enabled us to build relevant and timely campaigns across nearly 30 different customer segments. We built personalized, user experiences and combined this with on-site gamification, which helped us gain a 700% increase in customer acquisition and 49X ROI within just two months...”
Ecommerce Director at Slazenger
The most advanced and extensive mobile capabilities
Salesforce lacks native channel support
Salesforce lacks native channel support
Salesforce Marketing Cloud lacks native support for key channels like WhatsApp and SMS, requiring users to rely on third-party integrations that complicate operations and delay campaigns.
Salesforce: data without action
Salesforce: data without action
Salesforce may be a powerful CRM, but it lacks an integrated action layer for real-time marketing when connected to Salesforce Marketing Cloud. Insider combines customer data with real-time actions, delivering personalized experiences that drive better results.
Poor customer support with Salesforce
Poor customer support with Salesforce
Salesforce receives criticism for its slow and unresponsive customer support, leaving users waiting for critical issue resolution. This lack of timely assistance can disrupt marketing operations and create frustration for businesses relying on the platform for mission-critical campaigns.
Outdated and clunky UI and UX on Salesforce
“One of the worst platforms I have ever encountered. Terrible user experience. Integration is complicated and breaks easily.”
Enterprise (>1000 emp.)
Verified G2 User
“32X ROI. From integration and implementation to execution, we’ve been impressed with every aspect of Insider.”
Enterprise (>1000 emp.)
Verified G2 User
‘’It feels like it is purposefully over-complicated. Instead of being helpful…you’re left to flounder around trying to figure out how to do things.’’
Enterprise (>1000 emp.)
Verified G2 User
‘’We were surprised by how fast and easy the integration process was. Insider’s team was helpful throughout the process and left no question [unanswered].’’
Enterprise (>1000 emp.)
Verified G2 User
“One of the worst platforms I have ever encountered. Terrible user experience. Integration is complicated and breaks easily.’’
Enterprise (>1000 emp.)
Verified G2 User
‘’The most comprehensive platform I've ever used. We were impressed by how easy to use it is.’’
Enterprise (>1000 emp.)
Verified G2 User
“Customer service and technical support are a nightmare..”
Enterprise (>1000 emp.)
Verified G2 User
‘’Great product and excellent service. They are the best partner.”
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
“One of the worst platforms I have ever encountered. Terrible user experience. Integration is complicated and breaks easily.”
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
“32X ROI. From integration and implementation to execution, we’ve been impressed with every aspect of Insider.”
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
‘’It feels like it is purposefully over-complicated. Instead of being helpful…you’re left to flounder around trying to figure out how to do things.’’
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
‘’We were surprised by how fast and easy the integration process was. Insider’s team was helpful throughout the process and left no question [unanswered].’’
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
“One of the worst platforms I have ever encountered. Terrible user experience. Integration is complicated and breaks easily.’’
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
‘’The most comprehensive platform I've ever used. We were impressed by how easy to use it is.’’
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
“Customer service and technical support are a nightmare..”
Enterprise (>1000 emp.)
Verified G2 User
Verified G2 User
‘’Great product and excellent service. They are the best partner.”
Enterprise (>1000 emp.)
Verified G2 User
Ready to see what you could achieve with Insider?
Explore how Insider can help you accelerate growth, increase productivity, and transform customer relationships.
Leave your details below and one of our industry experts will be in touch within 24 hours.
