Find out how retailers optimize digital marketing operations to deliver digital experiences at the speed of customer expectations.
Before joining Insider, Patrick worked at ZALORA for over 4 years since the earliest days of the start-up that is now the largest fashion e-tailer in Southeast Asia. As As Regional Director he was responsible for Product Innovation, Branding, Content Strategy, and User Experience across ZALORA’s eight countries of operation. His work has been awarded the “Best Use of Consumer Insights” at the Loyalty and Engagement Awards and he is a regular speaker and judge on consumer insights like at eTail Asia (2014-2016) or Harvard Business School's Asia Business Conference. Before joining ZALORA, Patrick worked in Private Equity and brand strategy in Germany and Portugal. He holds a bachelor degree in International Business Administration, a Masters in Finance & Investments (Rotterdam School of Management), and a Masters degree in International Management (CEMS).
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